Bridgestone Turanza T005 premium touring tyre – perfect for safe family motoring

By 11/03/2018 No Comments

Outstanding wet performance and rolling resistance puts drivers in full control

Bridgestone, the world’s number one tyre and rubber manufacturer[1], presents Turanza T005 premium touring tyre to “master your journey, even on a rainy day”.

Bridgestone refers to end-users as the “BOSS” and the BOSS is the inspiration for the design of Bridgestone Turanza T005. During its development, Bridgestone interviewed thousands of premium tyre buyers across Europe to identify their needs and expectations of a touring tyre, and the challenges they face in daily driving.

The conclusions are clear: buyers of premium tyres want a tyre that makes them feel safe but lets them enjoy driving. They want a tyre that puts them in full control in daily, challenging situations, especially on rainy days. And a tyre that also gives them good fuel efficiency and mileage.

Bridgestone Turanza T005 premium touring tyre meets all these expectations. It is a tyre that enables you to keep going with full control in adverse conditions, especially the wet, from taking highway turns to unexpected braking in the city.

Bridgestone Turanza T005 will be available in a wide line-up on the European replacement tyre market from January 2018 and will replace the current T001 EVO. Turanza T005 size line-up will provide almost complete coverage of touring tyre demand by 2019, with more than 140 sizes for 14’’ to 21’’ rims. At the same time, Bridgestone will simplify its touring tyre line-up, with Turanza T005 and DriveGuard covering the complete touring segment.

Turanza T005: outstanding wet performance, certified by TÜV SÜD

Turanza T005 offers drivers best-in-class EU label A-grade wet grip and outstanding B-grade rolling resistance. Selected sizes in the line-up provide A/A grade performance.

The best-in-class wet lateral grip and wet braking performance has been tested and certified by TÜV SÜD, one of Europe’s most respected independent automotive testing institutes[2].

To achieve this high-level performance, Bridgestone engineers put together a premium wet package of materials and tread design. The dense siping in the blocks and void distribution in the centre section of the tread help to produce highly-efficient water drainage. Using new mixing technology, Bridgestone’s proprietary NanoPro-Tech™ polymer is mixed in the high-silica-content compound to help maximise wear, wet grip and fuel efficiency.

[1] Based on 2016 tyre sales. Source: Tire Business 2017 – Global Tire Company Rankings.
[2] Compared to the performance of 4 main competitors in the same segment: Michelin Primacy 3, Continental Premium Contact 5, Good Year Efficient Grip Performance, Pirelli Cinturato P7. Test carried out by TUV SUD on the request of Bridgestone in April- July 2017 at ATP Papenburg on tyre size 205/55 R16 91V. Tyres purchased on the European market by TUV SUD. Test car: VW Golf 7. Report No. [713112819].
[3] Based on internal tests vs predecessor.
[4] Based on internal market research studies.